The roadside site offers an opportunity to gain representation within an established major employment area of over 3,000 employees. The town of Westbury and its business parks have limited facilities for food, drink and convenience shopping. This scheme is located on one of the busiest routes into the town and is ideally placed to cater for this unsatisfied demand. New residential development is projected to increase the 10 minute drive time population to nearly 40,000 generating in excess of 20,500 vehicle movements by 2023 and the 35 acre Hawke Ridge Business Park has the potential to benefit from further development in the region. This scheme will comprise three A5/retail units, a convenience store and a drive-thru restaurant/café with communal service yard, associated landscaping and 50 car parking spaces. The drive-thru restaurant/café has been given the most prominent location, occupying a position immediately fronting the entrance roundabout off Hawkeridge Road. Prominent signage will also be available adjacent to the roundabout. The units will take the form of low level buildings with a mono-pitched roof design and visually pleasing timber cladding and glazed curtain wall elements.