Silvernail Village is a highly visible and easily accessible shopping center located at 2301-2359 Silvernail Rd, Waukesha, WI, just off Exit 293 on I-94. With an impressive daily traffic count of 72,800 vehicles on I-94, this retail destination provides outstanding exposure for businesses looking to attract a steady stream of customers.
The center offers 178 parking spaces (3.87 per 1,000 SF GBA), ensuring convenient access for shoppers and visitors. Silvernail Village is part of a strong retail corridor with a mix of national, regional, and local tenants, including Culver’s, Dollar Tree, Metro Market, US Bank, and Associated Bank.
With affluent surrounding demographics, including an average household income of $119,413 (2025 data)—43% higher than the Wisconsin state average—Silvernail Village benefits from a customer base with strong spending power. The center also serves a robust daytime population, making it a prime location for both retail and service-oriented businesses.
Whether you’re a national retailer or a local business looking to establish a presence in a thriving, high-traffic retail environment, Silvernail Village offers excellent leasing opportunities with strong co-tenancy and exceptional visibility.