Midtown Row, a premier mixed-use retail and office hub, anchors Williamsburg’s urban revival. Seamlessly integrating two established shopping centers, Colonial, anchored by Food Lion and Marshalls, and Lamonticello, anchored by Grocery Outlet and Ace Hardware. Midtown Row offers a compelling leasing opportunity with flexible in-line and end-cap spaces ranging from 1,201 to 5,808 square feet of contiguous space, with select suites partially built out and ready for occupancy. With high visibility, strong foot traffic, and a dynamic tenant mix, offering tenants an opportunity to tap into Williamsburg’s most active commercial environment.
This newly redeveloped, mixed-use power center offers modern retail opportunities integrated into an already vibrant retail ecosystem. Anchored by national brands like Food Lion, Marshalls, Grocery Outlet, and Ace Hardware. Primed to serve 240 fully leased student apartments housing 624 residents. Midtown Row is a pedestrian-first destination with high foot traffic, year-round events on a central green, and a curated mix of retail, dining, and entertainment. With over 2.4 million annual visits, up 22% year-over-year, Midtown Row is a proven driver of traffic and leasing performance.
Situated at the intersection of Richmond Road and Monticello Avenue, Midtown Row boasts unmatched access and connectivity. Located just one block from the College of William & Mary and within one mile of Colonial Williamsburg, the district lies at the confluence of Williamsburg’s academic, cultural, and tourism engines. The area benefits from over 6 million annual visitors and a daytime population of 70,000 within 3 miles. Commuters enjoy seamless access to Highway 60, State Route 199, and Interstate 64, while pedestrians and cyclists are supported by safe trails and bike lanes. The site is minutes from nationally recognized attractions such as Busch Gardens, Water Country USA, and Jamestown, and offers immediate proximity to key retail drivers like Simon Outlets and Merchant’s Square. On-site parking and a walkable layout further enhance the location’s accessibility and appeal.
Midtown Row is positioned at the heart of one of Virginia’s fastest-growing regions. The Greater Williamsburg area, part of the Historic Triangle, boasts a population of 94,000 and continues to expand. With over $1.25 billion in annual tourism spend and $1.2 billion in consumer spending within five miles, the market is thriving. The upcoming 200,000-square-foot Greater Williamsburg Sports and Events Center, set to open in 2026, will add another powerful regional draw. Anchored by cultural institutions, a robust employment base, and consistent demand from residents, students, and tourists alike, Midtown Row offers a rare, high-performance retail and office opportunity in a vibrant, evolving community.